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Jimmy Carr

Episode number: 1

Overview: Celebrity brand visionary Amelia Dimoldenberg does her best to make Jimmy Carr less mean.

Rosie Jones

Episode number: 2

Overview: Amelia tries to pivot Rosie Jones from stand-up comic to action hero.

Romesh Ranganathan

Episode number: 3

Overview: Can Amelia mastermind Romesh Ranganathan's total domination of socials?

Clare Balding

Episode number: 4

Overview: Amelia tries to help Clare Balding embrace her inner rebel. Will she succeed?

Anna Richardson

Episode number: 5

Overview: Amelia does her best to rebrand Anne Richardson as The Naked Lady.

Jamie Laing

Episode number: 6

Overview: The celebrity brand visionary attempts to cleanse Jamie Laing of his 'love rat' image.